The pace of road transport electrification is gaining momentum, driven by the increasing efforts to reduce carbon emissions. However, the transition to electric trucking faces significant infrastructure gaps and grid capacity limitations. The solution to the problem goes beyond partnerships between carriers and shippers, or manufacturers and consumers. Today, all stakeholders seem to agree that time is running out and that collaboration is crucial in enabling large-scale adoption of electric trucks. If the need and the understanding is there, what else is blocking the timely deployment of charging infrastructure across Europe?